Your Listings Have a
First-Week Window

New properties generate the most interest in the first week. If your site isn't indexed, you miss the peak.

Day 0
Listed
Days 1-5
Peak Interest
Week 2
Declining
Week 3+
Stale
JS-heavy pages may not be indexed until after the peak window has passed

JavaScript Blindness

AI crawlers don't execute JavaScript. They see empty shells instead of your listings, photos, and pricing.

Crawl Budget Drain

Google allocates finite crawl resources. Slow JS-heavy pages mean deep listings may never get crawled.

IDX/Iframe Trap

Iframe-based IDX widgets are invisible to search engines. Listings inside iframes won't get indexed.

Organic Search Drives Real Estate Revenue

53%
of real estate traffic from organic search
96% of home buyers start their search online
$11k+
Avg. commission per sale
70%
Long-tail keyword searches
$30-50
Cost per PPC lead
5 days
Peak interest window
Revenue Math

One missed organic lead that would have converted = $11k+ commission lost. 100 missed organic leads/month = $4,000+ in equivalent PPC spend to make up the gap.

How EdgeComet Solves It

Pre-rendered HTML for bots. Instant cache responses. Full AI visibility.

Speed & Indexation

Capture the First-Week Window

  • Instant indexation - Complete listing content on first crawl. Property address, price, photos visible immediately.
  • 15ms cache responses - From Googlebot's view: simple, lightweight HTML. No waiting for JavaScript.
  • Crawl budget optimization - More listings crawled per visit. No "Discovered but not indexed" nightmares.
First-week listing window visualization
MLS/IDX Intelligence

Transform Invisible Content

  • IDX made crawlable - Transform iframe-heavy IDX into indexable HTML. Property data rendered server-side for bots.
  • Webhook API for MLS feeds - New listing published? Trigger immediate prerender. Listing sold? Invalidate cache instantly.
  • Geographic cache rules - Configure invalidation by city, neighborhood, or ZIP. High-turnover markets stay fresh.
IDX content transformation visualization
AI & Multi-Channel Visibility

Be Where Buyers Are Asking

20+ AI Crawler Patterns

GPTBot, ClaudeBot, PerplexityBot, and more pre-configured. Future-proof for new AI platforms.

Mobile-First Rendering

Render as mobile device for Google's mobile-first indexing. Separate cache per device type.

Structured Data Preserved

JSON-LD and schema.org markup intact in rendered HTML. Enable rich results in SERPs.

Before vs. After EdgeComet

Aspect Without EdgeComet With EdgeComet
New listing indexation Days to weeks Hours
First-week window Missed Captured
IDX/iframe content Invisible to crawlers Fully indexable
Bot response time 2-5 seconds ~15ms cached
AI crawler visibility Empty shell Full content
MLS feed updates Manual, delayed API-driven, instant

Stop Losing Leads to
Invisible Listings

Make your JavaScript content visible to search engines and AI crawlers.

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